About being inspired and inspiring others
We are a unique organisation. We haven’t defined upfront what we'll be. We haven’t tied ourselves to one moment or discipline. Our mission is in our name - Lifelong Inspiration.
Based in Amsterdam, the Netherlands, we’re a small, diverse and inter-disciplinary team that nurtures ideas and brings them to fruition. Our strength lies in our culture. Hard-working, inventive and eager to learn.
What we do
- Market, Business and Product Analysis
- Product and Service Development
- Strategy and Execution
Improving complex service operations.
Founder and Director
I’ve been fortunate enough to grow businesses for twenty years now. From city banker to analyst to technology evangelist and now start ups, it's already been quite a journey. And half my life is yet to come...
View Rahzeb Choudhury's profile
I lead our service design practice. I love to build, design and execute modern service design. I’ve overseen campaigns for thousands of products and services, combining people, process and technology to maximum effect.
View Karl Vassallo's profile
Marieke van Diepen
I lead our first start up, true doors. I can make almost anything I imagine. I enjoy combining different techniques and media to create poetic designs. I also like to work with glass, metal, ceramics, textile, paper and ink.
View Marieke van Diepen's profile